Vital Signsby BridgeheadAll journalists

01  Journalist · BBC · Maternity & neonatal

Bridie Adams: no photograph is held, so their initials are shown instead.
Journalist

Bridie Adams

BBC and 1 other title

Articles read per month · health & social care
Feb 2026MarAprMayJuneJulyAugSeptOctNovto date

Bars cover the last twelve months and show relative volume.

Bylines read on 5 topics since 26 Feb 2026 · latest 11 Nov 2026

Files to · bar length shows relative volume
  • BBC
  • bbc.com

This counts only pieces our coverage scan read on the topics Vital Signs tracks, not their full output.

Bridie Adams: key facts

Main title
BBC
Press coverage
Bylined in the pressby our coverage scan, not their full output
Most recently read
11 Nov 2026
First read
26 Feb 2026

03  Beat

What Bridie Adams covers

How we found the articles by Bridie Adams we read: we searched news for these terms, by topic. Terms for 5 topics

Maternity & neonatal

  • maternity
  • maternity services
  • maternity care
  • neonatal
  • stillbirth
  • maternal mortality
  • midwifery
  • midwife

Also searched with “maternity” in each of 8 national papers, and in the Guardian by editor tag, and in trade press by category. Every term for Maternity & neonatal

Public health & prevention

  • public health
  • preventative healthcare
  • prevention agenda
  • health prevention
  • obesity strategy
  • childhood obesity
  • smoking cessation
  • smoke-free

Also searched with “public health” in each of 8 national papers, and in the Guardian by editor tag, and in trade press by category. Every term for Public health & prevention

NHS & care workforce/staffing

  • NHS workforce
  • staff shortages
  • nursing shortage
  • nurse recruitment
  • care workforce
  • care worker pay
  • social care workforce
  • NHS long term workforce plan

Also searched with “NHS workforce” in each of 8 national papers, and in the Guardian by editor tag, and in trade press by category. Every term for NHS & care workforce/staffing

Cancer

  • cancer
  • cancer treatment
  • cancer screening
  • cancer waiting times
  • oncology
  • chemotherapy
  • radiotherapy
  • cancer diagnosis

Also searched with “cancer” in each of 8 national papers, and in the Guardian by editor tag, and in trade press by category. Every term for Cancer

Medical ethics & regulation

  • medical ethics
  • General Medical Council
  • GMC
  • fitness to practise
  • patient consent
  • Mental Capacity Act
  • conscientious objection
  • medical confidentiality

Also searched with “medical ethics” in each of 8 national papers. Every term for Medical ethics & regulation

04  Who they quote

Who Bridie Adams calls

Voices credited in their pieces. A reporter who has called someone before is likely to call them again.

  1. Angus MacphersonSector leader

Bylines and quoted sources are read automatically from UK coverage of the topics Vital Signs tracks, so this page reflects what our scan has read rather than a complete record. Where a biography appears, it is published by the outlet itself about its own correspondent, and linked above. Photographs come from the outlet’s own byline or author page, or from the journalist’s LinkedIn profile, and each is credited under the picture. Social accounts are not held: asserting an unverified one would attach a real person to an account that might not be theirs. See the methodology, or email contact@bridgeheadcommunications.com to correct anything on it.