Vital Signsby BridgeheadAll journalists

01  Journalist · personneltoday.com · NHS & care workforce/staffing

Journalist

Maddison Frost

personneltoday.com and 1 other title

Articles read per month · health & social care
July 2026Aug 2026Sept 2026Oct 2026Nov 2026to date

Bars cover the last twelve months and show relative volume.

Bylines read on 3 topics since 29 Jul 2026 · latest 12 Nov 2026

Files to · bar length shows relative volume
  • personneltoday.com
  • Personnel Today

This counts only pieces our coverage scan read on the topics Vital Signs tracks, not their full output.

Maddison Frost: key facts

Main title
personneltoday.com
Press coverage
Bylined in the pressby our coverage scan, not their full output
Most recently read
12 Nov 2026
First read
29 Jul 2026

03  Beat

What Maddison Frost covers

How we found the articles by Maddison Frost we read: we searched news for these terms, by topic. Terms for 3 topics

NHS & care workforce/staffing

  • NHS workforce
  • staff shortages
  • nursing shortage
  • nurse recruitment
  • care workforce
  • care worker pay
  • social care workforce
  • NHS long term workforce plan

Also searched with “NHS workforce” in each of 8 national papers, and in the Guardian by editor tag, and in trade press by category. Every term for NHS & care workforce/staffing

Mental health

  • mental health
  • mental health services
  • CAMHS
  • psychiatric
  • suicide prevention
  • mental health crisis
  • talking therapies
  • IAPT

Also searched with “mental health” in each of 8 national papers, and in the Guardian by editor tag. Every term for Mental health

Health inequalities

  • health inequalities
  • health disparities
  • health inequality
  • deprivation and health
  • healthy life expectancy
  • life expectancy gap
  • levelling up health
  • social determinants of health

Also searched with “health inequalities” in each of 8 national papers. Every term for Health inequalities

04  Who they quote

Who Maddison Frost calls

Voices credited in their pieces. A reporter who has called someone before is likely to call them again.

Bylines and quoted sources are read automatically from UK coverage of the topics Vital Signs tracks, so this page reflects what our scan has read rather than a complete record. Where a biography appears, it is published by the outlet itself about its own correspondent, and linked above. Photographs come from the outlet’s own byline or author page, or from the journalist’s LinkedIn profile, and each is credited under the picture. Social accounts are not held: asserting an unverified one would attach a real person to an account that might not be theirs. See the methodology, or email contact@bridgeheadcommunications.com to correct anything on it.