LSLisda Sundari — no licensed photograph is available, so the sector leader plate is shown instead.

Sector leader

Lisda Sundari

chair of Indonesia's Lentera Anak Foundation

Press citations

1

Topic

1

Public health & prevention

Last quoted

Sept 2026

Lisda Sundari: key facts

Kind of voice
Sector leader
Role
chair of Indonesia's Lentera Anak Foundation
Quoted on
Public health & prevention
Tracked press citations
1
Most recently quoted
10 Sept 2026

“What makes it concerning is not only the cigarette branding itself, but the way the campaign connects smoking with identity, self-expression, confidence, belonging and lifestyle. A slogan such as 'I AM Marlboro' presents the brand almost as part of someone's personality or social identity, which can strongly appeal to young people who are still in the process of identity formation.”

Where Lisda Sundari has been quoted

  1. Marlboro maker accused of ‘exploiting’ young people with new global ad campaigntheguardian.com · 10 Sept 2026

Related media coverage

Recent UK press coverage of their topics — not necessarily citing them directly.

Chief executives, directors and spokespeople of trade bodies, representative associations and charities speaking for the sector. Citations are counted by an automated scan of UK press coverage and may be incomplete. Roles, biographies and contact details are researched and human-reviewed before they appear here; anything not yet reviewed is simply absent rather than shown unverified. This profile was last updated on 5 Oct 2026. See the methodology for how this page is built, or email contact@bridgeheadcommunications.com to correct anything on it.