Bridgehead Communications
LARGE GROUP/122 HOMES

ANCHOR

Latest published edition: Social Media Power List 2024, captured September 2024.

RANK, SOCIAL FOLLOWING
3OF 20
FOLLOWERS, ALL ACCOUNTS
229,997
ARTICLES, 12 MONTHS
–
ON GROUP ACCOUNTS ONLY
38,061

RANK AND FOLLOWERS ACROSS EDITIONS

Ranks by edition: 2nd in 2023 and 3rd in 2024. Bars start at zero.

#2
177,732Social Media Power List 2023
August 2023
#3
229,997Social Media Power List 2024
September 2024

Read the edition: Social Media Power List 2024 · Social Media Power List 2023.

WHERE THE FOLLOWERS ARE

  • Facebook98,507
  • X69,383
  • LinkedIn15,753
  • Instagram5,576
  • TikTok40,778

Facebook holds the largest share, 42.8 per cent of followers, then X at 30.2 per cent.

THE FIGURES IN BRIEF

Anchor appears in 2 published editions of the large care home group list, from August 2023 to September 2024.

Its best published rank was 2nd (Social Media Power List 2023), and its latest was 3rd of 20 (Social Media Power List 2024).

It fell 1 place between the August 2023 and September 2024 editions.

Its combined following across group and home accounts was 229,997 in September 2024, of which 38,061 sat on the group's own accounts.

The same measure was 177,732 in August 2023. The editions list different groups and, in some years, different collection methods, so the two figures are not a like-for-like growth rate.

The September 2024 edition counted 122 homes.

ANCHOR HOMES

121 of 122 homes have a public account, as captured in September 2024. Rank is within the large band, across the 1,279 large homes listed.

Search all homes
HOMEBAND RANKFACEBOOKXINSTAGRAMTIKTOKTOTAL
Marham House Care Home133,000none25930,80064,059
Westhill Park6771575747,8279,229
St Marys127761,3821,2964813,935
Clayburn Court171,900913nonenone2,813
Augusta Court271,500865nonenone2,365
Buckingham Lodge395921,432nonenone2,024
Springfield477541,15360none1,967
Bilton Court495951,335nonenone1,930
Primrose Court506841,243nonenone1,927
Godiva Lodge52569901none4381,908
Nelson Lodge607171,159nonenone1,876
Beechfield Lodge616461,177nonenone1,823
Mayflower Court646051,178nonenone1,783
West Hall656921,066nonenone1,758
Greenacres673731,350none171,740
Dawson Lodge686401,079nonenone1,719
Borrage House693421,360nonenone1,702
Limegrove814761,214nonenone1,690
Bethune Court822401,426nonenone1,666
Orchard Gardens833681,263nonenone1,631
Beech Hall8493264454none1,630
Halcyon Court872161,400nonenone1,616
Silk Court991061,457nonenone1,563
Trinity Lodge100649907nonenone1,556
Moore Place103595929nonenone1,524
The Ridings114574922nonenone1,496
Linwood115525965nonenone1,490
Canterbury House, Faversham1161,000nonenone4651,465
Widnes Hall1181,100342nonenone1,442
The Firs1193881,028nonenone1,416
Cranlea1392501,100nonenone1,350
Maple Tree Court140985350nonenone1,335
Millfield142335998nonenone1,333
Northbourne142526807nonenone1,333
Wharfeside165745525nonenone1,270
Selkirk House167347887nonenone1,234
The Manor House Knaresborough168799423nonenone1,222
Layston Grove198849117159481,173
Silver Court199435723nonenone1,158
Ridgemount201256877nonenone1,133
Timken Grange202769124237none1,130
The Beeches203549579nonenone1,128
Priors Hall2051,000nonenone1251,125
Oakleigh208338781nonenone1,119
Elizabeth Court209516602nonenone1,118
Wellington Lodge211132977nonenone1,109
Norton House266203876nonenone1,079
Thameside267259807nonenone1,066
Canterbury House268465593nonenone1,058
Hazel End Care Home270768nonenone2611,029

The 50 most followed of 122 homes. Search the rest in the directory.

INTERACTIVE CHARTS

ANCHOR, CHARTED

Anchor: rank by edition

Published rank in each edition, with 1 at the top. The marker colour shows which list the group was ranked in.

Large list

The y axis runs from 1 to the number of groups in the largest list shown. Each list ranks different groups, so a rank is a position within that edition's list.

Anchor: combined followers

Followers on the group's own accounts and its homes' accounts together, in each edition.

The y axis starts at 100,000, not zero. Time is plotted on a true date axis. Editions rank different groups, so a change between them is not a measured growth rate.

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