Aquaa Partners
Positioning a tech-M&A authority.
55 pieces reaching 593,000 readers in Barron's, Forbes and Dow Jones MarketWatch.
What we do
PR, public affairs, brand and crisis, fused into one partner-led team. We work where regulation, reputation and clinical or political expertise intersect.
How we're organised
The sectors below aren't six separate teams filed under one roof. They pair off into three divisions, each built around the regulator, policy environment or press book its two sectors actually share, so specialist knowledge carries across the pairing instead of sitting in a silo.
Healthcare + Care
NHS Trusts and private hospital groups sit alongside care home, home care and nursing operators, because the same regulator (the CQC), the same workforce pressures and often the same journalists cover both.
Education + Skills
Schools, multi-academy trusts and universities share a division with further education colleges and training providers, since DfE policy, Ofsted and admissions pressure move through the same channels.
Corporate + Private Individuals
B2B and financial services PR sits with personal reputation work, because the CEOs, founders and partners we build corporate coverage for are often the same people who later need to be visible without being exposed.
Specialist PR, marketing and policy communications for healthcare providers, private clinicians and care operators across the UK, led by a practising NHS Consultant.
We translate clinical complexity into the language your patients, regulators and journalists understand.
Specialist PR, marketing and policy communications for the UK's care home, home care and nursing-home operators.
We understand CQC, the workforce crisis, local-authority commissioning and what occupancy actually depends on.
PR, marketing and policy communications for UK schools, multi-academy trusts, colleges and universities.
We have worked inside DfE policy and inside school leadership, so we know what actually moves admissions.
B2B PR and corporate reputation for UK businesses with longer sales cycles, from a team that also runs a dedicated financial PR practice.
We work where the buyer is on the board, the deal cycle is months and reputation determines whether the door even opens.
Personal PR for people who need to be visible without being exposed.
Discretion-first personal reputation work, managed by a small, partner-led team operating under NDA from first call.
Selected work
From our insights

Beyond the Five-Star Review: Building Patient Trust Online
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How Care Home Providers Can Build Sustainable Occupancy Through Referral Networks and Reputation
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University Social Media Crisis: A Communications Playbook
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What Actually Gets a Page Retrieved, Ranked and Cited
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GMC Social Media Guidance: What Doctors Can Actually Do
ReadQuestions
As three divisions rather than six unrelated teams: Health & Social Care, Education & Skills, and Corporate & Private Individuals. Each pairs sectors that share a regulator, a policy environment or a press book, so specialist knowledge carries across both halves of the division instead of sitting in a silo.
Most engagements sit across two: a healthtech company buying both healthcare and corporate work, or a care group's chief executive wanting personal PR alongside the organisation's social-care campaign. We staff the brief, not the org chart, so one partner runs both sides rather than handing you off between teams.
PR, public affairs and digital strategy run through the same partner rather than three separate suppliers, and every sector practice, healthcare through private individuals, has a named crisis lead available out of hours. What changes by sector is the regulator, the press list and the specialist counsel; the delivery model doesn't.
Book a strategy call. It's thirty minutes with a partner, not a salesperson, and they'll tell you which division fits, what the work would look like, and whether we're the right agency at all before either side commits to anything.
There's no published rate card for any sector, healthcare and corporate work included. After the strategy call you get a plan and a price: a clear scope and fee range set against your specific brief, not a sector-wide tariff.
Weighing us against another agency? Compare Bridgehead with PLMR on sector focus, team seniority and how each agency charges.
Speak with us
Thirty minutes with a partner. We'll tell you whether we can help, what the work would look like, and what it's likely to cost, before either of us commits to anything.