Bridgehead Communications
MID-SIZE GROUP/14 HOMES

WELLBURN CARE HOMES

Latest published edition: Media Power List 2025, captured August 2025. The tilde marks figures read from the published charts.

RANK, SOCIAL FOLLOWING
5OF 19
FOLLOWERS, ALL ACCOUNTS
~21,447
ARTICLES, JULY 2024 TO JULY 2025
~10
ON GROUP ACCOUNTS ONLY
~8,782

RANK AND FOLLOWERS ACROSS EDITIONS

Ranks by edition: 4th in 2023, 5th in 2024 and 5th in 2025. Bars start at zero.

#4
20,559Social Media Power List 2023
July 2023
#5
~21,989Social Media Power List 2024
July 2024
#5
~21,447Media Power List 2025
August 2025

A December 2024 refresh of the 2024 list put Wellburn Care Homes at 22,230, also 5th.

Read the edition: Media Power List 2025 · Social Media Power List 2024 · Social Media Power List 2023.

WHERE THE FOLLOWERS ARE

  • Facebook~14,625
  • X~4,682
  • LinkedIn~1,110
  • Instagram~917
  • TikTok~113

Facebook holds the largest share, 68.2 per cent of followers, then X at 21.8 per cent.

WHERE THE COVERAGE IS

  • Local~7
  • Trade~1
  • National~2

~10 articles from July 2024 to July 2025: ~7 local, ~1 trade and ~2 national.

THE FIGURES IN BRIEF

Wellburn Care Homes appears in 3 published editions of the mid-size care home group list, from July 2023 to August 2025.

Its best published rank was 4th (Social Media Power List 2023), and its latest was 5th of 19 (Media Power List 2025).

It held the same rank between the July 2024 and August 2025 editions.

Its combined following across group and home accounts was ~21,447 in August 2025, of which ~8,782 sat on the group's own accounts.

The same measure was 20,559 in July 2023. The editions list different groups and, in some years, different collection methods, so the two figures are not a like-for-like growth rate.

The August 2025 edition counted ~14 homes.

The Media Power List 2025 counted ~10 articles about the group from July 2024 to July 2025: ~7 local, ~1 trade, ~2 national.

WELLBURN CARE HOMES HOMES

13 of 14 homes have a public account, as captured in December 2024. Rank is within the mid-size band, across the 202 mid-size homes listed.

Search all homes
HOMEBAND RANKFACEBOOKXINSTAGRAMTOTAL
Ryton Towers371,100nonenone1,100
Whorlton Grange371,100nonenone1,100
Eighton Lodge421,000nonenone1,000
Glenholme House421,000nonenone1,000
St George's Residential Home421,000nonenone1,000
Heatherdale49879nonenone879
Rosevale51841nonenone841
Riverhead Hall5578439none823
Nightingale Hall58784nonenone784
Craghall63758nonenone758
Garden House66704nonenone704
St Catherine's Residential Care Home69693nonenone693
Grimston Court71664nonenone664
Wellburn House–nonenonenone0

INTERACTIVE CHARTS

WELLBURN CARE HOMES, CHARTED

Wellburn Care Homes: rank by edition

Published rank in each edition, with 1 at the top. The marker colour shows which list the group was ranked in.

Mid-size list

The y axis runs from 1 to the number of groups in the largest list shown. Each list ranks different groups, so a rank is a position within that edition's list.

Wellburn Care Homes: combined followers

Followers on the group's own accounts and its homes' accounts together, in each edition.

The y axis starts at 15,000, not zero. Time is plotted on a true date axis. Hollow markers are figures read from a published chart, rounded in the tooltip. Editions rank different groups, so a change between them is not a measured growth rate.

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